After a career in major cider manufacturing and a break to bring up her young family, Susan Vaughan decided to join her brother Robert Hancock’s back on the family farm in Bishops Frome Herefordshire.

The family has been growing fruit and hops on the farm for over 100 years Their farming roots go back deep into Mid Wales and the Welsh borders where many of their family still farm today. They are now drawing on that heritage and the abilities acquired from a history in the cider and brewing industry to produce quality ciders on the family farm.

Their Story

You might be forgiven for not immediately recognising the brand name as it would seem Celtic Marches had been one of Herefordshire’s best kept secrets. Nestled in a quiet corner of Herefordshire, a county renowned for its cider production, this single-estate apple cider producer has been milling away peacefully for over 100 years.

Wyer Croft is home to Celtic Marches. With 200 acres of cider apple orchards, developed over seven generations, we are a self-sustaining craft cider firm producing up to 3 million litres a year. Our luscious lined orchards are filled with eight cider tree varieties. Each chosen for their growth and taste profiles, we blend these to create our international award-winning ciders.

Our rare position is a result of over 100 years and numerous generations that have dedicated themselves to the orchards and hop fields. This allows for full control over our cider production from tree to glass. Awarded PGI status, you can be assured that Herefordshire apples are used in our craft ciders.

Our production miles are low, with both our growth and production based on the family farm. Our waste pomace is processed in Anaerobic Digestors, all within the county, and the clean energy produced is put back in the National Grid. Celtic Marches’ sister company, Marches Bottling and Packaging is less than 5 miles away, maintaining our aim to reduce our production impact on the environment.

Our bold, strong female branding stands out from the norm and is reflective of the women behind this slick operation. With large scale production abilities, the female majority team has been selected by Director, Susan Vaughan for their skills, passion for quality and consistent drive for a premium craft cider. Shaking off the traditional approach to cider branding, each of the core range has a woman’s name, all with a different character and taste. The female strength of the company and its branding is a far cry from what the cider industry has been used to.

Offering a mix of packaging, from bottles to BIBs, kegs to cans; the strong range of ciders caters for a diverse market. Our ability to follow market trends is not compromising and maintaining traditional values and respect for our provenance will always be core.

Our full range is gluten free and suitable for vegans.

Our Brand Profile

Awards

Holly GoLightly
Holly GoLightly
Thundering Molly
Slack Alice, Lily the Pink & Thundering Molly
Slack Alice & Thundering Molly
Lily the Pink & Slack Alice
Thundering Molly
Lily the Pink & Slack Alice
Lily the Pink

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